11.11
The documentary recorded the work overload of the entire JD.com logistics sectors before and after the Double Eleven Shopping Day in China (the equivalence of the Black Friday). From goods being sorted at JD.com's gigantic sorting centre in the outskirts of Beijing and the Double Eleven national command centre at JD.com's headquarter, to the numerous delivery points spread across Beijing’s entire commercial and traditional districts, the mission and individual existence of the couriers working at online shopping terminals. All of the above sketch out the landscape of a consumption driven by powerful Internet economy (JD alone achieved 120 million rmb total sales on that single day). How will this situation lead us into a future social ecosystem?
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📋 Film Details
| Year | 2018 |
| Country | China |
| Genre | Documentary |
| Director | Cao Fei |
| Runtime | 60 min. |
| Rating | TMDB: 7.0/10 (1 votes) |
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🎬 MovieFinder's Take
11.11 is a solid entry rated 7.0/10. Not a masterpiece, but quality work that won't leave you disappointed.
A high rating speaks for itself — this film found its audience and didn't let them down. Trust the collective taste.
Released in 2018, this film holds up just as well today. Best for: viewers looking to try something new without being too demanding.
— MovieFinder Editorial
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