La guerre des prix

Marc, a procurement manager for a major retail chain, is given a directive by the CEO: reduce shelf prices at any cost. He enters a cat-and-mouse game with suppliers, where every percentage point of discount is a small victory, and every refusal threatens his career. But when one supplier, a small-scale farmer, faces ruin due to his demands, Marc realizes the numbers on his screen have human faces. This 2026 drama-thriller dissects the invisible mechanics of retail, turning price negotiations into a battlefield with no winners, only survivors. It reveals how abstract financial targets in corporate reports translate into real lives within the supply chain.